Since the founding of the Sotheby’s Auction House in 1744, the Sotheby’s name has earned an impeccable reputation as a marketer of the world’s most valuable and prestigious possessions. Born from the rich heritage and sophistication of the Sotheby’s Auction House and founded on the same impeccable principles, Sotheby’s International Realty today is celebrated and respected by qualified buyers and sellers all over the world who know and appreciate the Sotheby’s brand.
Sotheby’s International Realty’s strategic marketing plan aligns its brand and listings with the most prominent and elite media powerhouses. Maintaining one-of-a-kind relationships with some of the most influential news outlets in the world, Sotheby’s International Realty achieves significant exposure on the websites of The Wall Street Journal, The New York Times, and Architectural Digest, along with international outlets such as the BBC, Financial Times, South China Morning Post and more.
In a time of global communications and global markets, there is only one true international real estate brand.
When a listing is marketed through the Sotheby’s International Realty
network it immediately begins a journey to worldwide exposure.